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E3 Coverage - Razer

I have to admit that I didn't know much about Razer prior to our meeting Robert Karkoff (president) told me the whole story.

Razer was founded eight years ago and makes PC gaming products. Gamers are passionate about their equipment and Razer makes equipment for that high end market. They make high resolution gaming mice. Most, almost all, mice are 8-bit. Razer made the a 16-bit mouse in 2004. Most mice are 400 dpi; Razer mice are 1600 dpi or 2000 dpi. Razer believes that mice should be measure in inches per second because it is a more accurate measure of the type of performance required by high end gamers. The Diamondback runs at 90 ips and a human can move at about 72 ips. Everything Razer makes is a pure hardware solution. They actively seek feedback and validation from professional gamers with each product they bring to market.
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The Copperhead has a 1ms latency, which is just about nothing. The mouse is completely portable. It has memory to store settings so you can take it with you, plug it in, and have all your settings right there. The mouse can receive firmware updates. It was the first 2000 dpi laser sensor mouse.

They're coming out with a keyboard named Tarantula in August 2006. It's the "first true gaming keyboard", low latency (1ms) and anti-ghosting so you can press as many keys as you want at once. It's completely programmable and has macro keys on each side. There are 5 profiles to store your programming; Razer will host a website to upload and download profiles. It's washable and has replaceable keys. There's a dock for peripherals across the top of it and Razer says that a lamp and a webcam are on the way. It will sell for $99.99.
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Any day now Razer is coming out with the Barracuda, an 8 channel sound card/headphone combo for $299. It provides excellent positional audio which helps when someone is sneaking up behind you. Each channel can be adjusted separately. It's 24 bit 96 Hz sound. The drivers have been totally stripped down. Razer believes that this card is faster, more accurate, and cheaper than competitors because they've eliminated all the extra functionality that gamers don't need, ie MIDI. The headphones are very comfortable and do not block out room noise.
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