EA UNVEILS DEVELOPMENT ON SIX TITLES FOR NINTENDOâS Wii â MORE TO BE ANNOUNCED
REDWOOD CITY, Calif., â July 13, 2006 â Get ready to run, jump, drive, race and win with the flick of a wrist! Electronic Arts (NASDAQ: ERTS) today revealed six new games that are in development for the upcoming Wiiâ¢ from Nintendo. EAâs dedicated Wii development team is crafting six custom-designed titles including new releases from the Madden NFL, Need for Speedâ¢, Harry Potterâ¢, Tiger Woods PGA TOUR Â®, SSXâ¢ and The Godfatherâ¢ franchises. Each title will remain true to the hallmarks of its franchise but is being designed to maximize the power of the Wii hardware and take full advantage of the uniqueness and innovation of its one-of-a-kind controller. The Wii version of Madden NFL will be demonstrated for a group of elite critics and industry media later today at EAâs Studio Showcase 2006. Additional titles currently under development will be announced in the coming months.
âOnce we started to experiment with Madden on Wii, there was an explosion of innovation. Everyone in the studio is energized by the creative opportunity afforded by both the hardware and controller. By reaching into our catalogue, we are able to bring a fresh and distinctive experience to some of EAâs most popular franchises. Creatively, the game play possibilities are staggering and endless,â said John Schappert, Senior Vice President and General Manager, EA.
âNintendo is excited to see the broad array of signature franchises that EAâs talented development teams are designing for Wii,â says Reggie Fils-Aime, president and COO, Nintendo of America Inc. âThe combination of sensational games with Wiiâs unique play control will thrill players and breathe new life into video games.â
For more information about the franchises, please visit www.ea.com.