SIMCITY DS OFFERS CITY BUILDING EXPERIENCE ON THE GO
SIMCITY DS OFFERS CITY BUILDING EXPERIENCE ON THE GO=0A=0A TO FANS AROUN=
D THE WORLD=0A=0A =0A=0A TOKYO, Japan =96 February 28, 2007 =96 Elec=
tronic Arts (Nasdaq: ERTS) announced today that SimCity=99 franchise is ret=
urning with SimCity=99 DS, developed especially for the Nintendo DS=99 plat=
form. In addition to creating and growing their very own pocket sized city=
while being on-the-go, players will be able to leverage the unique action =
features of the Nintendo DS system, discovering an entirely new way to play=
this internationally acclaimed franchise. The product will make its debut=
to consumers worldwide in summer of this year.=0A=0A =0A=0A True to =
the SimCity series, players will be able to create and control their city i=
n the palm of their hands=85and much more. Maximizing the stylus and built=
-in microphone controls of the Nintendo DS, SimCity DS brings to the franch=
ise like never before the feeling of personal involvement with your city=97=
from blowing into the microphone to put out fires in the city to signing of=
f on mayoral proclamations with your stylus. By enabling the players to co=
mmunicate with each other, the =93wireless data exchange=94 feature brings =
additional interactivity into the game. As an added bonus to SimCity fans =
around the world, the game also offers a wide array of recognizable interna=
tional landmarks to spice up your city. =0A=0A =0A=0A =93We are very=
excited to bring the SimCity experience to the Nintendo DS platform,=94 sa=
id Takahiro Murakami, Producer of SimCity DS. =93The unique Nintendo DS fu=
nctionalities inspired us to incorporate many new features to delight the m=
ost dedicated SimCity fans. The game is filled with fun surprises that will=
appeal to new and existing fans of the franchise.=94=0A=0A =0A=0A =
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=0A=0A About Electronic Arts Electronic Arts Inc. (EA), headquartered i=
n Redwood City , California , is the world's leading interactive entertain=
ment software company. Founded in 1982, the company develops, publishes, an=
d distributes interactive software worldwide for videogame systems, persona=
l computers, cellular handsets and the Internet. Electronic Arts markets it=
s products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and P=
OGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles=
that sold more than one million copies. EA's homepage and online game site=
is www.ea.com. =0A =0A=0A Electronic Arts, EA, EA SPORTS, EA SPORTS B=
IG, POGO and SimCity are trademarks or registered trademarks of Electronic =
Arts Inc. in the U.S. and/or other countries. Nintendo DS is a trademark o=
f Nintendo. All other trademarks are the property of their respective owner=
s. =0A=0A =0A=0A =0A=0A =0A=0A=0A=0A=0A=0A=0A
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