EA and Popcap Extend Bejeweled Deal
/EA Mobile retains exclusive mobile distribution rights through 2008/
**LOS ANGELES and SEATTLE, Wash., March 9, 2007** Electronic Arts
Inc. (NASDAQ: ERTS) today announced that PopCap Games®, Inc has extended
the licensing agreement for Bejeweled® which grants EA Mobile the
exclusive worldwide mobile publishing rights to /Bejeweled/ and
/Bejeweled 2/ through 2008.
Bejeweled has been a consistent top-10 selling mobile game across North
American carriers since EA Mobile first published the title in 2001. In
2006, Bejeweled continued its run as a top five-selling mobile game in
North America across all major wireless carrier operators. This spring,
EA Mobile and PopCap Games will introduce an updated version of
Bejeweled which will feature enhanced graphics and audio effects, as
well as new multi-player capabilities that will allow mobile gamers to
go head-to-head in over-the-air play.
PopCaps Bejeweled is a timeless and tremendously popular game on the
mobile platform, said David Rohdy, vice president of worldwide
publishing for EA Mobile. Over the next two years, EA Mobile will
continue to invest in the franchise, working closely with PopCap to
release enhanced versions of the game, including an innovative
over-the-air multiplayer version later this year.
Bejeweled has seen amazing sales across all casual gaming platforms and
is really the perfect game for a mobile phone, said David Roberts, CEO
of PopCap. EA Mobile has done an excellent job with the franchise over
the past six years and we are particularly thrilled with the updated
PopCap originally developed Bejeweled for Web and PC gameplay, and the
title has since expanded to videogame consoles, mobile phones, PDAs,
portable music players, in-flight entertainment systems, and other
Bejeweled is currently available on all major mobile carriers in North
America and Europe. For more information on carrier availability and
pricing, visit www.eamobile.com
*Multiplayer functionality in North America only, on select carriers.
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