Game On!

New York, NY - September 10, 2007 - 2K Sports, the sports publishing label of
> Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced that NHL®
> 2K8 is shipping for the Xbox 360(tm) video game and entertainment system from
> Microsoft and PLAYSTATION®3 and PlayStation®2 computer entertainment systems.
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> As the latest installment of the NHL® 2K series, the category leader in
> innovation, design and critical acclaim with five straight years as the
> top-rated* NHL video game, NHL 2K8 features Ottawa Senators star forward
> Jason Spezza on the cover and introduces exciting new features including:
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> * ProStick(tm) - Full 360° analog controls intuitively mapped to the right
> stick allow for precision puck handling ability. Hundreds of new animations
> give gamers a full range of movement, creating a genuine NHL gameplay
> experience on both offense and defense.
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> * All-New Goaltending - Completely overhauled with instinctive AI, entirely
> new animations, and situation specific behaviors. Goalies will now come out
> and challenge, guard the post, perform spectacular butterfly saves, and much
> more.
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> * Ground-breaking Face-Off System - Based on timing and strategy, and
> featuring tie-ups, warnings, and toss-outs, this innovative system brings an
> unrivaled level of depth and realism with every drop of the puck.
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> * NHL Signature Style - Striking next gen visuals, redesigned player models
> highlighting the new 2007-2008 NHL uniform style, accurate equipment
> featuring several real-life brands, and updated player likenesses bring
> gamers the most realistic hockey game to date.
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> * Deeper Franchise - Now complete with nearly every CBA (Collective
> Bargaining Agreement) feature available including a revamped off-season mode
> with brand new negotiation system, improved draft, refurbished free agent
> signing, and an all-new player progression system.
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> * My NHL - Gamers can customize their own style of play to create the exact
> hockey experience they want, and then share their Game Styles online for
> others to use. Using a new rating system to rank the best user Game Styles,
> gamers can let everyone else know how they should be playing hockey.
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> * 2K Sports Online - Featuring full online leagues and tournaments complete
> with trades, stat tracking, fantasy drafts, and more, gamers go head-to-head
> against the best players around. Players can also enter for a chance to win
> an all-new car in the NHL 2K8 Tournament presented by Dodge.
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> NHL® 2K8 is rated "E10+" for Everyone 10 and older and will be available on
> September 11, 2007 for the Xbox 360(tm) video game and entertainment system
> from Microsoft and PLAYSTATION®3 computer entertainment system for $59.99,
> and for the PlayStation®2 computer entertainment system for $19.99.
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> For more information, log onto http://www.2ksports.com
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> *According to GameRankings.com average scores of 2003-2007 NHL video games.
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> About Take-Two Interactive Software
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> Headquartered in New York City, Take-Two Interactive Software, Inc. is a
> global developer, marketer, distributor and publisher of interactive
> entertainment software games for the PC, PlayStation® game console,
> PlayStation®2 and PLAYSTATION®3 computer entertainment systems, PSP®
> (PlayStation®Portable) system, Xbox® and Xbox 360(tm) video game and
> entertainment systems from Microsoft, Wii(tm), Nintendo GameCube(tm),
> Nintendo DS(tm) and Game Boy® Advance. The Company publishes and develops
> products through its wholly owned labels Rockstar Games, 2K and 2K Sports,
> and Global Star Software; and distributes software, hardware and accessories
> in North America through its Jack of All Games subsidiary. Take-Two's common
> stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate
> and product information please visit our website at www.take2games.com.
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> Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of
> the Microsoft group of companies.
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> "PlayStation", "PLAYSTATION", and "PS" Family logo are registered trademarks
> of Sony Computer Entertainment Inc. Memory Stick Duo(tm) may be required
> (sold separately).
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> NHL and the NHL Shield are registered trademarks of the National Hockey
> League. All NHL logos and marks and team logos and marks depicted herein are
> the property of the NHL and the respective teams and may not be reproduced
> without the prior written consent of NHL Enterprises, L.P. © 2006. All rights
> reserved. © NHLPA. NHL 2K8 is an Officially Licensed Product of the NHLPA.
> NHLPA, National Hockey League Players' Association and the NHLPA logo are
> trademarks of the NHLPA and are used under license by Take-Two Interactive
> Software, Inc.
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> All trademarks and copyrights contained herein are the property of their
> respective holders.

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