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EA REVS UP BURNOUT PARADISE WITH INNOVATION AND STYLE

PLAYSTATION(r)3 version to feature Rumble Controls, 3-Button EasyDrive &
> PLAYSTATION(r)Eye for Instant Mugshots that Capture the Fun of the
> Moment
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> Redwood City, CA - September 21, 2007 - Paradise City awaits. Electronic
> Arts Inc. (NASDAQ: ERTS) today revealed the unique feature set that will
> define Burnout(tm) Paradise - the next-generation of Burnout. With true
> open world freedom, seamless 'EasyDrive' online multiplayer, four unique
> single-player events, and hundreds of online Freeburn challenges,
> Burnout Paradise thrusts gamers into an incredibly vivid HD world that
> pushes the limits of the PLAYSTATION(r)3 computer entertainment system
> and Xbox 360(tm) videogame system. The white knuckle action explodes as
> players pull up at any stoplight and spin their wheels to jumpstart the
> action.
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> Spectacular bone-crushing crashes and an unparalleled sense of speed
> will always be a hallmark of Burnout games but Burnout Paradise ups the
> ante with an all new game design that expands the experience into a
> deeper, ever more immersive driving dream. Some of the key features that
> set Burnout Paradise apart include:
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> * True Open World Freedom - The entire city will be available from
> the outset, giving players the freedom to explore this immersive world
> known as Paradise City. Experience open world driving Burnout style as
> the action begins with you, but it doesn't have to end.
> * EasyDrive Online Social Gaming - See your friends online with
> the EasyDrive Friends List and connect with them instantly without
> having to wait or exit your game. Burnout Paradise is revolutionizing
> the way players jump on and offline, making it as simple and quick as
> possible.
> * Single-player Events - Choose from Race, Marked Man, Road Rage,
> and Stunt by pulling up to the numerous stoplights in the game to
> initiate the event. The action isn't forced any longer, as players have
> the freedom to start and even end a challenge at their leisure.
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> "This is the true beginning of next generation racing. On PLAYSTATION 3
> and Xbox 360, we are delivering a game that brings brilliant graphics
> into HD at 60 frames per second. Burnout Paradise does something that no
> other Burnout game has ever done - it gives the player full control on
> how to play the game," said Alex Ward, Creative Director at EA
> Criterion. "At Criterion, we have a long history of delivering stand-out
> software on the PlayStation consoles. The entire team is fired up about
> the opportunity to carry that heritage into the PLAYSTATION 3
> generation."
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> Burnout Paradise will have you feeling every bump, crash, scrape, and
> collision using Sony's new DUALSHOCK(r)3 Wireless Controller with rumble
> feature for the PLAYSTATION 3 . The EasyDrive online Friends List keeps
> the action flowing on the PLAYSTATION 3, as players get into a challenge
> with three easy taps of a button. Once the competition heats up, players
> can grab snapshots as they rip through opponents and collect candid
> Mugshots of friends and foes alike using the PLAYSTATION Eye. The Xbox
> 360 version of the game features Mugshots using Xbox LIVE(r) Vision.
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> Burnout Paradise has not yet been rated by the ESRB and PEGI. Developed
> by the award-winning team at EA Criterion in Guildford, the game will
> ship under the EA(tm) brand this Winter. For more information about the
> Burnout franchise, please visit http://burnout.ea.com

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