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Elephant Entertainment Announces Cake Mania 2 Available At

*FLOUR POWER HITS RETAIL OUTLETS THIS FALL AS*

*ELEPHANT ENTERTAINMENT AND OBERON MEDIA ANNOUNCE*

*‘CAKE MANIA 2’!*

*/Award-Winning Sequel from Sandlot Games Hits Stores in October/*

*MINNEAPOLIS**, MN**, September 25, 2007* – Over 50 million Cake Maniacs
can start dusting off their aprons this fall as Elephant Entertainment
and Oberon Media today announced the retail release of Sandlot Games’
*Cake Mania 2 *for the PC.*/ /*The sequel to the award-winning and
massively successful title, /Cake Mania/, which has achieved a
staggering 50 million downloads to date, *Cake Mania 2* offers the same
tension-building, cake-baking action and adds in new game play elements
that will have fans salivating.

* *

“With its massive fan base and compulsively fun gameplay, *Cake Mania 2*
is the perfect mass-market game,” said Wim Stocks, President and COO of
Elephant Entertainment. “Preliminary feedback from retail regarding the
product has been tremendously positive, and we are pleased to deliver
such a popular game in time for the holidays.”

“Elephant Entertainment and Oberon are well known throughout the
industry for unique and compelling retail distribution efforts around
casual games. Sandlot Games is excited to be working with both companies
as we bring *Cake Mania 2* to variety of consumer channels around the
world,” said Daniel Bernstein, Founder and CEO of Sandlot Games.

After working to re-open the Evans Bakery, Jill is ready to make her
long-awaited, triumphant return to PC’s everywhere in *Cake Mania 2*,
only this time, players get to decide which new adventures Jill should
pursue! Each exciting choice leads to new baking challenges, as well as
new dilemmas, ultimately resulting in Jill reaching one of six
fun-filled endings. Choices abound for players as they decide whether to
help Jill’s college friend Risha in her posh, Northwestern rooftop
bakery; rescue her old college flame, Jack, in his underwater theme park
located on the ocean floor; or wind up in four other far-flung bakery
locations, each with its own unique layout.

Offering brand new game features including 204 levels of cake-baking
mania, 18 quirky new customers, a unique non-linear storyline with
all-new locations, and an Endless Baking mode, *Cake Mania 2* enhances
the increasingly frenetic gameplay of its predecessor in an original new
way. The six different possible endings offer players hours of
out-of-this-world adventures.

Developed by Sandlot Games and coming to retail courtesy of Elephant
Entertainment and Oberon Media, *Cake Mania 2* will be available this
October for a suggested retail price of $19.99. For more information
about Elephant Entertainment’s exciting lineup of products, please visit
www.elephant-entertainment.com .

*About Elephant Entertainment*

Elephant Entertainment LLC (_www.elephant-entertainment.com
_) is a publishing company
specializing in bringing innovative game and entertainment content to
the retail marketplace. Elephant Entertainment achieves this via unique
and compelling retail distribution and consumer availability models,
encompassing accessibility both in-store and online. Elephant
Entertainment publishes within the spectrum of gaming experiences --
from casual games to massively multiplayer experiences -- publishing on
all major gaming platforms. Elephant Entertainment is proudly
headquartered in Minneapolis, MN, with branch offices in Chicago,
Seattle, New York City, Dallas, and London.

*About Sandlot Games*

*Sandlot Games Corporation, headquartered in Bothell, Washington, is the
world’s premier developer and publisher of casual and family-friendly
games. Sandlot Games boasts a captivating portfolio of popular game
titles and franchises including Cake Mania^™ , Glyph^™ , Super Granny^®
, Tradewinds^® and Westward^® . Sandlot Games reaches millions of game
players worldwide through a variety of distribution channels including
online, PC, PDA’s, handhelds, video game consoles and mobile phones.
Since 2002, more than 100 million games have been downloaded by its
loyal fan base. For more information or to play one of our award winning
games, please visit us at www.sandlotgames.com
*

* *

*About Oberon Media*

Oberon Media, the world’s leading multi-platform casual-games company,
is the first company to deliver global, integrated casual-games
solutions across online, mobile and interactive TV platforms, following
its recent acquisitions of I-play and PixelPlay, respective leaders in
the mobile games and iTV casual games markets.

The Oberon Game Center platform is the industry standard and has been
adopted by some of the world's largest corporations including Microsoft,
Comcast, Verizon, Electronic Arts, France Telecom and NHN. The platform
combines casual-game content, merchandizing and features to fulfill each
partner's specific needs. Oberon Media's publishing arm works with the
industry's best, award-winning game developers to produce the
top-selling casual games, which can be played in more than a dozen
languages across online, mobile, console and iTV platforms.

Founded in 2003, Oberon Media is headquartered in New York with offices
across North America, Europe and Asia, and is backed by Goldman Sachs,
Morgan Stanley, Oak Investment Partners and Lehman Brothers. For more
information visit: http://www.oberon-media.com

* *


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