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ACADEMY AWARDS TOP HONORS TO CALL OF DUTY 4, BIOSHOCK, THE

///The Academy of Interactive Arts & Sciences Inducts Mike Morhaime Into
Hall of Fame /

/and Bestows Lifetime Achievement Award on Ken Kutaragi/

LAS VEGAS – February 8, 2008 – And the winner is… /Call of Duty 4:
Modern Warfare/ (Activision)/, BioShock /(2K Games) and/ The Orange Box/
(Electronic Arts and Valve Software); each picked up four statues at the
11^th Annual Interactive Achievement Awards^® last night. The award
ceremony was hosted by comedian and avid video game player Jay Mohr at
the Red Rock Resort in Las Vegas.

The Academy of Interactive Arts & Sciences also honored two industry
icons for their tremendous contributions. Mike Morhaime, president, CEO
and co-founder of Blizzard Entertainment^® , was inducted as the
eleventh member of the prestigious AIAS Hall of Fame and Ken Kutaragi,
former president and CEO, Sony Computer Entertainment Inc., received the
highly coveted Lifetime Achievement Award.

“The Interactive Achievement Awards is the forum for the industry’s best
game makers to evaluate the merits of more than 160 titles submitted for
consideration and honor the best in technical innovation and gameplay
experience,” said Joseph Olin, president, AIAS. “This year’s winners
truly represent the best cross section of interactive entertainment
demonstrating the power of next-generation platforms that have come of
age.”

These peer-based awards recognize the outstanding products, talented
individuals and development teams that have contributed to the
advancement of the multi-billion dollar worldwide entertainment software
industry.

The winners in each category are as follows:

*_Overall Game of the Year:_*

*Call of Duty 4: Modern Warfare *

* Publisher: Activision
* Developer: Infinity Ward
* Producer: Mark Rubin
* Game Director: Jason West
* Creative Director: Vince Zampella

*_Console Game of the Year:_*

*Call of Duty 4: Modern Warfare *

* Publisher: Activision
* Developer: Infinity Ward

* Producer: Mark Rubin
* Game Director: Jason West

* Creative Director: Vince Zampella

*_Computer Game of the Year:_*

*The Orange Box *

* Publisher: Electronic Arts, Valve Software
* Developer: Valve Software
* Producer: Gabe Newell

*_Outstanding Innovation in Gaming: _*

*Rock Band *

* Publisher: MTV Games
* Developer: Harmonix
* Producer: Robert Jerauld
* Game Director: Bob Settles
* Creative Director: Jonas Norberg

*_Handheld Game of the Year:_*

*The Legend of Zelda: Phantom Hourglass*

* Publisher: Nintendo of America
* Developer: Nintendo
* Producer: Shigeru Miyamoto
* Director: Eiji Aonuma

*_Massively Multiplayer Game of the Year:_*

*World of Warcraft: The Burning Crusade*

* Publisher: Vivendi Games
* Developer: Blizzard Entertainment
* Producer: Frank Pearce
* Game Director: Rob Pardo
* Creative Director: Chris Metzen

*_Cellular Game of the Year:_*

*skate.*

* Publisher: Electronic Arts
* Developer: EA Mobile
* Producer: David Manriquez
* Game Director: David Manriquez
* Creative Director: Derek Zakaib

*_Role-Playing Game of the Year:_*

*Mass Effect*

* Publisher: Microsoft Game Studios
* Developer: BioWare
* Producer: Casey Hudson
* Lead Designer: Preston Watamaniuk
* Art Director: Derek Watts

*_Racing Game of the Year:_*

*Motorstorm*

* Publisher: Sony Computer Entertainment America
* Developer: Evolution Studios
* Producer: Simon Benson
* Creative Director: Paul Hollywood

*_Outstanding Achievement in Game Design:_*

*The Orange Box: Portal*

* Publisher: Electronic Arts, Valve Software
* Developer: Valve Software
* Lead Game Designer: Robin Walker
* Game Director: Kim Swift
* Creative Director: David Speyrer

*_Adventure Game of the Year:_*

*Super Mario Galaxy*

* Publisher: Nintendo of America
* Developer: Nintendo
* Producer: Takao Shimizu
* Game Director: Yoshiaki Koizumi
* Creative Director: Shigeru Miyamoto

*_Sports Game of the Year:_*

*skate.*

* Publisher: Electronic Arts
* Developer: EA Black Box*__*
* Executive Producer: Scott Blackwood*__*

*_ _*

*_Strategy/Simulation Game of the Year:_*

*Command and Conquer 3: Tiberium Wars*

* Publisher: Electronic Arts
* Developer: EA Los Angeles
* Producer: Mike Verdu
* Creative Director: Matt Britton

*_Action Game of the Year:_*

*Call of Duty 4: Modern Warfare*

* Publisher: Activision
* Developer: Infinity Ward

* Producer: Mark Rubin
* Game Director: Jason West

* Creative Director: Vince Zampella

/ /

*_Family Game of the Year:_*

*Rock Band*

* Publisher: MTV Games
* Developer: Harmonix
* Producer: Tracy Rosenthal-Newson
* Game Director: Greg LoPiccolo
* Creative Director: Josh Randall

*_Outstanding Achievement in Animation:_*

*Assassin’s Creed__*

* Publisher: Ubisoft
* Developer: Ubisoft Montreal
* Animation Director: Alex Drouin
* Lead Animators: Elspeth Tory, Sylvain Bernard

*_Outstanding Achievement in Art Direction:_*

*BioShock*

* Publisher: 2K Games
* Developer: 2K Boston, 2K Australia
* Visual Art Director: Scott Sinclair
* Technical Art Directors: Hogarth De La Plante, Andrew James, Jay
Kyburz, Nate Wells

*_Outstanding Achievement in Visual Engineering:_*

*Crysis*

* Publisher: Electronic Arts
* Developer: Crytek
* Director of R&D: Douglas Binks

* *

*_Outstanding Character Performance:_*

*The Orange Box: Portal *

* Publisher: Electronic Arts, Valve Software
* Developer: Valve Software
* Writer: Erik Wolpaw
* Voice Actor: Ellen McLaw
* Character Name: GLADos

*_Outstanding Achievement in Story Development:_*

*BioShock*

* Publisher: 2K Games
* Developer: 2K Boston, 2K Australia
* Writer: Ken Levine
* Character Designer: Rob Waters

* *

*_Outstanding Achievement in Game Play Engineering:_*

*The Orange Box: Portal *

* Publisher: Electronic Arts, Valve Software
* Developer: Valve Software
* Lead Game Designer: Robin Walker
* UI Designer: Alden Kroll
* AI Designer: Tom Leonard

*_Outstanding Achievement in Online Game Play:_*

*Call of Duty 4: Modern Warfare*

* Publisher: Activision
* Developer: Infinity Ward
* Lead Online Designer: Todd Alerman
* Lead Online Programmer: Richard Baker

*_Downloadable Game of the Year:_*

*Puzzle Quest: Challenge of the Warlords*

* Publisher: D3 Publisher or America
* Developer: Infinite Interactive, 1^st Playable Productions
* Producers: Arthur Kawamoto, Steve Baldoni
* Game Directors: Steve Fawkner, Janeen Fawkner

*_Outstanding Achievement in Original Music Composition:_*

*BioShock__*

* Publisher: 2K Games
* Developer: 2K Boston, 2K Australia
* Composer: Garry Schyman

//

*_Outstanding Achievement in Soundtrack:_*

*Rock Band*

* Publisher: MTV Games
* Developer: Harmonix
* Music Supervisors: Paul DeGooyer, Eric Brosius

*_Outstanding Achievement in Sound Design:_*

*BioShock__*

* Publisher: 2K Games
* Developer: 2K Boston, 2K Australia
* Sound Designers: Emily Ridgway, Patrick Balthrop, Justin Mullins
* Audio Lead: Eric Brosius

Since 1996, the Interactive Achievement Awards have recognized
outstanding games, individuals and development teams that have
contributed to the advancement of the multi-billion dollar worldwide
entertainment software industry. More than 160 titles were played and
evaluated by members of the Academy’s Peer Panels. The panels are
comprised of the game industry’s most experienced and talented men and
women. Each panel is responsible for evaluating one award category.
Interactive Achievement Award recipients are determined by a vote of
qualified Academy members. Award voting is confidential, conducted
online and supervised and certified by VoteNet Solutions, Inc. The
integrity of the system, coupled with a broad-based voting population of
AIAS members, makes the Interactive Achievement Awards the most
credible, respected and recognized awards for interactive entertainment
software.

* *

*About the D.I.C.E. Summit:*

The D.I.C.E. Summit is a high-level interactive entertainment industry
conference that brings together the top video game designers and
developers from around the world and business leaders from all the major
publishers to discuss the state of the industry, its trends and the
future. The three-day event will be held in Las Vegas, at the upscale
Red Rock Resort, February 6-8, 2008. Online registration for the
D.I.C.E. Summit 2008 is open now. Please visit http://www.dicesummit.org
for more information and to register to
attend the interactive entertainment industry event of the year.

*About the Academy of Interactive Arts & Sciences*

The Academy of Interactive Arts & Sciences (AIAS) was founded in 1996 as
a not-for-profit organization dedicated to the advancement and
recognition of the interactive arts. The Academy’s mission is to promote
and advance common interests in the worldwide interactive entertainment
community; recognize outstanding achievements in the interactive arts
and sciences; and conduct an annual awards show (Interactive Achievement
Awards) to enhance awareness of the interactive art form. The Academy
also strives to provide a voice for individuals in the interactive
entertainment community. In 2002 the Academy created the D.I.C.E.
(Design, Innovate, Communicate, Entertain) Summit, a once yearly
conference dedicated to exploring approaches to the creative process and
artistic expression as they uniquely apply to the development of
interactive entertainment. The Academy has over 12,000 members, with the
board comprised of senior executives from the major videogame companies
including BioWare/Pandemic, Electronic Arts, Epic Games, Insomniac
Games, Microsoft, Nintendo of America, Sony, THQ and Ubisoft. More
information on the AIAS, the Interactive Achievement Awards and the
nominees can be found at http://www.interactive.org
.

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