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March 31, 2008


Save the Day in Next-Gen Rescue Vehicles

SAN FRANCISCO ? March 31, 2008 ? Today Ubisoft, one of the world's largest video game publishers, announced that it will publish Emergency Heroes exclusively on the Wii(TM) home video game system from Nintendo. Developed by Ubisoft Reflections and Ubisoft Barcelona, Emergency Heroes is an open world rescue driving game. Young rescuers can jump into 16 different variations of next-generation rescue vehicles as a police officer, firefighter or EMT and navigate through the sprawling streets of San Alto, keeping citizens safe along the way. Emergency Heroes will be available in North America in May 2008.

Key Features:

? Drive the next generation of rescue vehicles. Pilot and command numerous hi-tech rescue vehicles designed specifically for ultra-high-risk, high-speed navigation. Choose between police, fire and EMT vehicles.

? Explore and protect the entire city. As an emergency hero, your mission is to protect the peaceful city of San Alto. Drive through stunning free-roaming open environments, rescuing the city from imminent danger at every turn.

? Two Player Co-Op. Challenge your friends or combine forces to form the ultimate rescue hero team to protect your city.

? Fun for the whole family. Making full use of the Wii Remote(TM), everyone in the family can enjoy being an emergency hero.

? Fast-action gameplay. Take advantage of Hero Mode and play like you mean it ? the faster you drive, the faster you rise and gain access to powers of invincibility.

About Ubisoft
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 23 countries and sales in more than 50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2007-08 fiscal year Ubisoft forecasts generated sales of 875 million Euros. To learn more, please visit www.ubisoftgroup.com.

� 2008 Ubisoft Entertainment. All Rights Reserved. Emergency Heroes, Ubisoft, Ubi.com, and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. Wii and the Wii logo are trademarks of Nintendo. � 2006 Nintendo

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Wii-kly Update: Two New Classic Games Added to Wii Shop Channel

I's a week of fun-filled firsts at the Wii(TM) Shop Channel. Each of the
latest game
offerings represents the first title in a memorable series that has
influenced many
subsequent titles over the years. Whether you prefer high-speed drives or
adventures, it's clear that these classic games have lasting appeal. What's
Wonder Boy is the first-ever Sega Master System title to be made available
via Virtual Console.

Nintendo adds new games to the Wii Shop Channel at 9 a.m. Pacific time every
Wii(TM) owners with a high-speed Internet connection can redeem Wii
Points(TM) to download
the games. Wii Points can be purchased in the Wii Shop Channel or at retail
This week's new games are:

Cruis'n USA(TM) (Nintendo 64(R), 1-2 players, Rated E for Everyone, 1,000 Wii
Ever felt like driving to the Golden Gate Bridge, Mount Rushmore and the
White House
in one day? Well then, gear up to put your racing skills to the test in a
frantic trip across
the United States, following a route that you won't find on any map. Whether
it's the
rolling hills of Appalachia, the flowing cornfields of Iowa or the crowded
tunnels below
Chicago, you'll find yourself too focused on the intense racing action to
worry about the
scenery. Get started by picking from a garage full of cars to find the one
that best suits
your style--if you're good enough, you'll even find a few hidden ones to
round out your
selection. Then choose one of three different playing perspectives and get
ready to hang
on tight. With five difficulty levels, the ability to remove traffic or other
racers, and
two-player simultaneous racing, it's enough to make you forget all about
finding that next rest
stop. Just watch out for the cows, OK?

Wonder Boy (Sega Master System, 1-2 players, Rated E for Everyone--Comic
500 Wii Points): As Tom-Tom the Wonder Boy, it's up to you to rescue your
Tanya from the vile clutches of the monster that has kidnapped her. To do so,
you must
navigate a series of worlds in a race against time to reach your goal. Along
the way, you'll battle foes and collect fruit that will add to the amount of time you
have to
complete your mission. You can also receive helpful power-ups from various
eggs, but
make sure to avoid the bad eggs and poisonous mushrooms that sap your
precious vitality. Find the magic doll in each level to open up hidden areas, and makeit to the very
end of your journey to rescue your one true love.

March 28, 2008


As announced on March 12th, Four-Time NASCAR Sprint Cup Champion Jeff Gordon
> will grace the cover of the all new NASCAR 09, scheduled to ship on June 10th
> .
> Not only is Gordon featured on the cover of NASCAR 09, but the four-time
> champion will take you under his wing and guide you through some of the key
> aspects of the game. Working with you through an all-new interactive 3D menu
> interface, Gordon will guide you through the game's major features and advise
> you throughout your career, just as he has done with real-life prot�g� Jimmie
> Johnson. Players will use Gordon's advice as guidance in preparing to
> challenge the best drivers of NASCAR in an all-new career mode and in the
> Sprint Driver Challenges to earn reputation and become a NASCAR champion.
> With NASCAR 09, your reputation is on the line and your mentor Jeff Gordon is
> your guide.

March 27, 2008


* *

* *

*Pendulum Lends Cinematic Spark to /Stuntman: Ignition/ *

*THQ-Paradigm calls upon on Pendulum for development of four HD
cinematic trailers*

* *

*San Diego**, Calif.*- *March 27, 2008* - Pendulum, a leading digital
animation studio for the advertising, video game and entertainment
industries, has announced its recent production of four HD cinematic
trailers for THQ's /Stuntman: Ignition/. Developed by THQ's Paradigm
Entertainment, /Stuntman: Ignition/ is the second installment in the
critically acclaimed, million-plus-unit selling /Stuntman/ franchise.
The game challenges players to pull off death-defying stunts with
precision driving by dropping them into the adrenaline-fueled role of a
Hollywood stuntman, where they help make "Night Avenger", "Strike Force
Omega", "Never Kill Me Again", and "Whoopin' and a Hollerin' II".

The trailers draw inspiration from iconic films throughout the
superhero, action, spy, and comedy film genres. THQ relied upon Pendulum
and the project's creative directors, studio owners Michael McCormick
and Robert Taylor, for a turn-key solution that included not only full
3D production, but also look, style and script development,
full-performance motion-capture, voice and mo-cap talent casting &
direction, sound design, and the creation of original musical scores for
each trailer.

"When you combine Pendulum's talented team and their ability to create
visually compelling content for games, with Paradigm's desire to
replicate a true Hollywood style trailer, there was no doubt we would
get a stunning cinematic product for the title," says Jim Galis,
Executive Producer for THQ-Paradigm. "Pendulum's attention to detail,
their amazing facial animation software, all around competency from
storyboard to render and their dedication to a superior final piece went
above and beyond our expectations."

Leaning on the intriguing character designs and genres provided by
Paradigm, Pendulum began by creating a story treatment for each movie.
Since the four trailers would exhibit out-of-context movie sequences, as
in the typical Hollywood-style movie trailer, the directors felt a solid
background story was necessary to motivate each shot and convey the
scope and depth of a full-length film. In mimicking the traditional
editorial style of movie trailers, each one would require a level of
scene diversity uncommon for such short 3D pieces. "To paint a
believable picture for each trailer we had to create environments
specific to each film's genre and story, some of which were used for
only a single shot," says Pendulum's Director of Animation, Michael
McCormick. "Each film had a distinctive look and feel, which drove the
need for unique cinematography and lighting styles, as well as a huge
number of environments, matte paintings, characters, vehicles and props.
Building so many assets and maintaining stylistic consistency for each
trailer was a big challenge, requiring a great deal of organization and

Faced with the creation of a large number of high-quality believable
characters, who needed to exhibit dynamic personalities, dramatic
actions and considerable amounts of dialogue, Pendulum employed their
well-honed character development pipeline and a uniquely powerful
full-performance motion-capture solution. The studio relied upon their
longstanding relationship with premiere motion-capture studio, Vicon
House of Moves, where they directed all of the project's mocap. Vicon's
leading-edge full-performance mocap technology allowed Pendulum to
capture multiple actors' bodies, fingers, and facial motions, while
simultaneously recording their voices. This resulted in vast amounts of
high-quality data, especially for the characters' faces. However,
transferring complex facial data onto digital characters, to create
emotive and realistic looking facial animation, is a well known and
difficult hurdle in 3D animation. To meet this challenge, Pendulum made
extensive use of their proprietary facial performance software,
AlterEgo, which allowed the studio to apply many minutes of facial
mo-cap data to the project's large number of characters, creating
realistic and accurate facial animation in a short period of time. The
software also allowed the team to animate on top of the mocap data, to
enhance or modify facial expressions as needed. "It was critical to the
project that we were able to manipulate facial performances to achieve
the right amount of drama or intensity demanded by each scene," says
Pendulum's Exec Producer, Robert Taylor. "AlterEgo provided us the ideal
tool to achieve this flexibility, and at a speed and cost that I doubt
would have been possible with any other solution."

Clothing for the trailers' many characters presented its own challenges.
To increase efficiency, Pendulum built a library of reusable wardrobe
elements which, with a few texture and modeling tweaks, provide for a
flexible digital wardrobe department. However, some of the characters
required some very specific and creative outfits. For this and all of
the project's production efforts, Pendulum relied upon a combination of
Pixologic ZBrush, Autodesk Maya, Syflex Cloth Simulator, Shave &
Haircut, the mental ray renderer, and eyeon's Fusion compositing
software. Other critical tools used were Wondertouch's particleIllusion,
Apple's Final Cut, and the studio's proprietary facial software, AlterEgo.

The game allows players to showcase their skills in a wide variety of
big-budget action films, commercial shoots and tournaments while
commanding more than 25 unique vehicles, including exotic sports cars,
motorcycles and hovercraft. Online multiplayer mode allows rival
stuntmen to battle it out on the film sets and custom built back-lot
arenas, or players can devise their own insane stunt runs and challenge
other stuntmen at their own game. /Stuntman: Ignition/ is available for
Xbox 360, PLAYSTATION 3 system and PlayStation 2.

To see stills and video clips from the trailers go to:

*Production Credits:*
Michael McCormick, Co-Director/3D Lead
Robert Taylor, Co-Director/Lead Compositor/Exec Producer

Wade Ammon, Producer
Matt Schiller, Character TD

Matt Chapman, Character TD

Reed Casey, Lead 3D Asset Artist
Bryn Murrow, 3D Character Artist
Gina Adamova, 3D Character Artist
Tyler Esselstrom, Shading & Lighting Artist
Stefan Minning, Shading & Lighting Artist
Emil Bidiuc, Animator
Kevin Jackson, Animator

Mark Tan, Animator
Jeff McNeil, 3D FX Artist

Scott Mitchell, Compositor

Brian Smallwood, Compositor

"Spooky" Dan Walker, Compositor

Alex Popov, Editor/Digital Media Artist

Ron Chan, Storyboard Artist

Siram Bhat, Digital Matte Painter

Daniel Sadowski, Original Music

Tracey Larvenz, Sound Design & Mix

Vicon House of Moves, Motion Capture Studio

*About Pendulum*

Pendulum Studios is a San Diego, CA based 3D animation and digital fx
studio focused on expressing the ideal fusion of art, cinema and
technology by specializing in dynamic character animation and compelling
storytelling. Owned and operated by directors, Michael McCormick and
Robert Taylor, the studio strives to produce the highest quality
animation for commercials, game cinematics, film, and their own animated

For more information about the studio, please visit

Pendulum and the Pendulum logo are registered trademarks of Pendulum.
All other company names mentioned herein may be trademarks of their
respective owners. Copyright 2008 Pendulum, All Rights Reserved.

# # #

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March 25, 2008


Add-on to PC Gamer's 2007 Sim Game of the Year Includes German Campaign

SAN FRANCISCO ?March 24, 2008 ? Today Ubisoft, one of the world's largest video game publishers, announced that Silent Hunter: Wolves of the Pacific U-Boat Missions, an add-on to the critically acclaimed Silent Hunter: Wolves of the Pacific submarine simulation, is available for direct download from Ubi.com and direct2drive.com. Developed by Ubisoft Romania, the add-on will allow players to prowl the Pacific Theater during WWII as the captain of a German submarine. U-Boat Missions offers players a variety of new features and content including an entirely fresh and innovative strategic element, new playable submarines, an improved navigation map, improved upgrade system, and more. Silent Hunter: Wolves of the Pacific U-Boat Missions is rated "T? for Teen and has an MSRP of $9.95.

Key Features:
? German Campaign in the Indian Ocean: The new campaign spans from July 1943 until end of war, in May 1945. Players will operate from such far-off Japanese naval bases as Penang, Singapore, Jakarta and Surabaya.
? Strategic Warfare: As the player rises in rank and experience he gains access to new strategic resources, such as recon aircraft that track down enemy shipping and even battle groups that can help wipe out superior enemy forces.
? New Playable Submarines: Take to the seas in the long-range Type IX-D2 U-boat and the revolutionary Walther propulsion type XVIII U-boat. Learn the strengths and weaknesses of these boats and how you can overcome even elite, late-war Allied destroyers with high-speed hit-and-run attacks.
? Heroes: Based on actual historical figures, new crewmembers add a number of special abilities that can change the fate of battle and save the ship when the time is right, as well as adding historical color to the game.

A free mission is also available for download from Fileplanet.com. The mission, Tokyo Express, is a race against the clock to intercept a Japanese supply convoy on its way to the Solomon Islands.

About Silent Hunter: Wolves of the Pacific:
Developed by Ubisoft's studio in Romania and named PC Gamer's 2007 Sim Game of the Year, Silent Hunter: Wolves of the Pacific takes players to the depths of the Pacific Ocean as the skipper of a WWII American submarine. Immersed in this intense environment with the help of amazing graphics and sound, players will engage in massive battles with enemy units, manage and evolve an entire submarine crew, and earn promotions and commendations to ensure victory in the Pacific.

About Ubisoft
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 23 countries and sales in more than 50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2007-08 fiscal year Ubisoft forecasts generated sales of 875 million Euros. To learn more, please visit www.ubisoftgroup.com.

2008 Ubisoft Entertainment. All Rights Reserved. Silent Hunter, Ubisoft, Ubi.com, and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.

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March 24, 2008

MTV Games, Harmonix and EA Announce Rock Band for Wii on June

***One thing that the press release doesn't mention is whether there
will be any online functionality in the Wii version. That's a huge part
of the game on Xbox360 and PS3 with downloadable content and player
*/The number one selling game in February 2008 is coming to Wii!*/*
*Cambridge, MA March 24, 2008-- **Harmonix*, the leading developer of
music-based games, and *MTV Games, *a division of MTV Networks, which is
a division of Viacom (NYSE: VIA, VIA.B), along with distribution partner
*Electronic Arts, Inc. *(NASDAQ: ERTS), today announced plans to release
the award-winning music video game */Rock Band/* on the Wii home video
game system from Nintendo in the U.S. and Canada on June 22, 2008 for
the suggested retail price of $169.99.
Rock Band for Wii will be released as a Special Edition bundle including
the software, drums, microphone and a wireless guitar. Stand alone
instruments will also be available on June 22^nd for people who want to
build their band one instrument at a time or want to play the drum
versus drum game mode. The game will feature 63 songs including five
bonus songs for Wii gamers to enjoy.
The Wiis success among casual and core gamers of all ages makes it an
ideal match for the cross-generational appeal of the music featured in
*/Rock Band/*, says Bob Picunko, Vice President of Electronic Games and
Interactive Products, MTV.
The social interaction and addictive nature of the */Rock
Band/*experience is a perfect fit for the Wii and will undoubtedly be
fun for the entire family, says Steve Singer, licensing VP from Nintendo.
*/Rock Band /*is an all-new platform for music fans and gamers to
interact with music like never before. The game challenges players to
put together a band and tour for fame and fortune all while learning
to master lead/bass guitar, drums and vocals.Featuring the most master
recordings of any music game ever by the worlds biggest rock
artists,*/Rock Band /*includes tracks that span every genre of rock
ranging from alternative and classic rock to heavy metal and punk.
*/Rock Band /*has garnered over 40 awards this year including Game
Critics Award: Best of Show E3 2007and three awards at The 11th Annual
Interactive Achievement Awards including Outstanding Innovation in
Gaming, Family Game of the Year, and Outstanding Achievement in Soundtrack.
*/Rock Band /*is rated T for Teen (lyrics, mild suggestive themes) by
the ESRB.
*/Rock Band /*is currently available on the Xbox 360 video game and
entertainment system from Microsoft, the PLAYSTATION3 computer
entertainment system, and on the PLAYSTATION2 computer entertainment
EA is the exclusive distribution and marketing partner for */Rock Band/*.
For more information on */Rock Band/* and Harmonix Music Systems please
visit _www.rockband.com _ and
_www.harmonixmusic.com _.

* According to T/he NPD Group/ Retail Tracking Service/, Rock Band
ranked #1 in February 2008 by revenue/. This ranking /represents all the
Rock Band SKUs across platforms including Special Edition bundles.//

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March 20, 2008




Cambridge, MA - March 20, 2008 Red hot music video game Rock Band
continues to fly off shelves and satisfy music fans and gamers voracious
appetite for rock as more than 6 million game levels based on songs have
been purchased since its launch on November 20, 2007. With an impressive
weekly stream of downloadable content since launch and an unmatched
offering of over 70 songs available for purchase to date, Rock Band has
gone six times platinum featuring a diverse selection of artists ranging
from classic rock to up and coming, emerging acts.

"Thank you to the music lovers who have helped Rock Band reach an
incredible milestone of over 6 million purchased downloads at such an
early stage, stated by Paul DeGooyer, SVP DVD, Gaming and Audio, MTV.
The success of Rock Band downloadable content to date firmly reinforces
our vision and its potential as a platform for music discovery. By
empowering players with the ability to customize their Rock Band library
with a rapidly growing selection of rock artists and songs on a weekly
basis and adding great new features such as the in-game music store, we
are thrilled to give fans more ways to enhance and enjoy their Rock Band

As an ever evolving platform for players to experience music like never
before, Harmonix and MTV Games also announced the release of a software
update this week which features the new in-game Rock Band Music Store.
This innovative new feature allows Rock Band players to preview and
purchase downloadable individual music tracks and packs from the vast
selection of offerings available to date without ever leaving the game
as they build their own custom Rock Band library. The Rock Band Music
Store has a user-friendly interface to streamline and enhance the music
shopping experience and will be available via a free download through
the Xbox LIVE and PLAYSTATIONNetwork this week. Accessible from the
main menu, the Music Store now lets you view, purchase, and sort all
downloadable songs tracks by Artist, Song Title, Genre, Albums, Pack,
and more! You can also view album art, listen to song previews, as well
as check out detailed information about a song, such as difficulty for
each instrument.

Also included in the Rock Band software update are additional game
features that address many of the popular requests by the gaming
community. Access to Xbox LIVE or the PLAYSTATION Network is required to
download the Rock Band feature update. Users will be prompted to accept
the Music Store software update automatically when starting Rock Band
while connected to Xbox LIVE or PLAYSTATION Network.

Rock Band allows online play and possesses features that expand the
boundaries of music gaming. Rock Band downloadable content is playable
and integrated into setlists in all game modes including: Solo Tour,
Band World Tour, head-to-head competition either locally or online, and
from any Quickplay mode. In order to play downloadable content for
head-to-head matches or multiplayer online, all players must own the
same downloadable track. Downloadable content for the Xbox 360 is
available for purchase via Xbox LIVE Marketplace for the Xbox 360
video game and entertainment system from Microsoft using Microsoft
Points and is downloaded directly to the Xbox 360 hard drive.
Downloadable content for the PLAYSTATION 3 systems version of Rock Band
is available for purchase on the PLAYSTATIONStore through the free
PLAYSTATIONNetwork and is downloaded directly to PLAYSTATION 3 system's
built in hard drive.

On top of the over combined 125 Rock Band tracks available to date via
disc or download purchase, fans can continue to expect more music
available for download every week through 2008 through a variety of song
packs, albums and individual tracks with suggested retail pricing
varying from $.99 to $2.99 per track (The equivalent of 80 to 240
Microsoft Points for Xbox 360), with the vast majority selling for $1.99
(160 Microsoft Points for Xbox 360). For a complete list of Rock Band
songs available for purchase to date, please go to

Rock Band was the number one selling game in the months of January and
February by revenue according to NPD.

Rock Band is rated T for Teen (lyrics, mild suggestive themes) by the

EA is the exclusive distribution and marketing partner for Rock Band,
managing distribution for the game.

For more information on Rock Band and Harmonix Music Systems please
visit www.rockband.com and
www.harmonixmusic.com .

# # # #
About MTV Networks:
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's
leading creators of programming and content across all media platforms.
MTV Networks, with more than 150 channels worldwide, owns and operates
the following television programming services - MTV: MUSIC TELEVISION,
DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all
of these networks trademarks of MTV Networks. MTV Networks connects with
its audiences through its robust consumer products businesses and its
more than 300 interactive properties worldwide, including online,
broadband, wireless and interactive television services and also has
licensing agreements, joint ventures, and syndication deals whereby all
of its programming services can be seen worldwide.

About MTV Games:
MTV Games is dedicated to creating, marketing and publishing
high-quality, innovative interactive products that are relevant to the
MTV audience and complements the core values of the MTV Networks brands.

About Harmonix Music Systems, Inc:
Harmonix Music Systems, Inc., based in Cambridge, MA, and established in
1995, is the leading developer of groundbreaking music-oriented
videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who
formed the company to invent new ways for non-musicians to experience
the unique joy that comes from making music and have pioneered music and
rhythm gaming in the US. For more information please visit:

About Electronic Arts:
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
the world's leading interactive entertainment software company. Founded
in 1982, the company develops, publishes, and distributes interactive
software worldwide for videogame systems, personal computers, cellular
handsets and the Internet. Electronic Arts markets its products under
fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that
sold more than one million copies. EA's homepage and online game site is
www.ea.com . More information about EA's products and
full text of press releases can be found on the Internet at

2007 Harmonix Music Systems, Inc. All Rights Reserved. Harmonix, Rock
Band and all related titles and logos are trademarks of Harmonix Music
Systems, Inc., an MTV Networks company. Rock Band developed by Harmonix
Music Systems, Inc. MTV: Music Television, MTV Games and all related
titles and logos are trademarks of MTV Networks, a division of Viacom
International Inc. EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks
or registered trademarks of Electronic Arts Inc. in the U.S. and/or
other countries. All other marks are the property of their respective

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SAN FRANCISCO ? March 20, 2008 ? Today, Ubisoft, one of the world's large=
st video game publishers, announces that it has concluded an agreement wi=
th Mr. Tom Clancy to acquire all intellectual property rights to the Tom =
Clancy name, on a perpetual basis and free of all related future royalty =
payments, for use in video games and ancillary products including related=
books, movies and merchandising products.=20

The price of this all cash acquisition is not currently disclosed. Post a=
cquisition, Ubisoft expects to have a net cash position of around 130 mil=
lion Euros by the end of fiscal 2007-08, compared to a previous expectati=
on of approximately 150 million Euros. Additional payments will be made a=
s well in fiscal 2008-09 and fiscal 2009-10.=20

On the basis of past performance of Tom Clancy branded video games, and e=
xcluding any potential contribution coming from sales of ancillary produc=
ts, the royalty savings generated by this acquisition are estimated to ha=
ve an average positive impact on Ubisoft's operating income of a minimum =
of 5 million Euros per year.

"After ten years of a highly successful collaboration which has seen the =
creation of blockbusters that set standards in the videogame industry, su=
ch as Tom Clancy's Splinter Cell, Tom Clancy's Ghost Recon, and Tom Clanc=
y's Rainbow Six, today, acquiring the perpetual property rights of the To=
m Clancy name for video games and related projects is a major event,? sta=
ted Yves Guillemot, Chief Executive Officer at Ubisoft. "The future of o=
ur industry lies in our capacity to create and develop brands that captiv=
ate consumers and that present a myriad of opportunities for the full spe=
ctrum of entertainment, be it video games, books, movies or other media. =
The Tom Clancy brand is recognized around the world for offering exciting=
video games, films and books. The most recent example of such value crea=
tion through brand management is the EndWar book, based on the video game=
story, which has been in the NY Times top 10 Paperback Mass Market Ficti=
on bestseller list for the last four weeks. Capitalizing on the strong fr=
anchises that we've built over the past 10 years, we will take the Tom Cl=
ancy game brand to the next level of the global entertainment industry."

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New Game Introduces Revolutionary Guitar Hero(tm) Guitar Grip(tm)
> Peripheral for
> Anytime, Anywhere Guitar Hero(r) Gameplay
> SANTA MONICA, CA - March 20, 2008 - For the first time, handheld gamers
> will have the freedom to unleash their inner rock star anywhere, anytime
> with Activision, Inc.'s (Nasdaq: ATVI) upcoming Guitar Hero(r): On Tour
> for Nintendo DS(tm). The game will deliver a unique Guitar Hero(r)
> experience by challenging handheld gamers to rock out and prove their
> shredding skills on the most diverse set list of master tracks ever
> offered in a Guitar Hero game, including classic rock, alternative and
> pop favorites such as Nirvana, OK Go and No Doubt.
> The game will be packaged with a revolutionary Guitar Hero(tm) Guitar
> Grip(tm) peripheral that fits snugly into the DS and a unique Guitar
> Hero pick-stylus that brings a new dimension to handheld gaming and the
> core gameplay that defines Guitar Hero. Guitar Hero: On Tour has been
> designed specifically for the DS platform and will offer the DS audience
> an all-new compelling music experience.
> "We are continuing to introduce new and exciting ways to bring music to
> audiences with Guitar Hero," said Dusty Welch, head of publishing for
> Activision/RedOctane. "The Guitar Hero Guitar Grip redefines how games
> can be played on handheld systems and the integration of the microphone
> and touch screen gameplay on the DS, further illustrates Guitar Hero's
> leadership in delivering the most unique and creative quality hardware
> and software on the market."
> "We're designing Guitar Hero: On Tour from the ground up to take full
> advantage of the DS platform by integrating signature gameplay with
> fresh new content and DS specific features," said Karthik Bala, CEO of
> Vicarious Visions. "We've taken all of our learnings on the DS platform
> to date and pushed it to the limits to create a truly innovative Guitar
> Hero experience."
> Guitar Hero: On Tour continues to build on the franchise's signature
> easy-to-play, yet difficult to master addictive gameplay, and now lets
> players take their experience on the road wherever they go. Players
> use the Guitar Hero pick-stylus on the touch screen to strum their
> favorite tunes and create their rock 'n' roll legacy in career mode.
> Fans can also join together to play co-op mode using a local wireless
> network, or battle each other in a Guitar Duel using new Battle Items
> unique to the DS platform. For example, players must blow into the
> microphone to extinguish a pyrotechnics effects gone wrong, or use the
> touch screen to autograph a crazed fan's shirt in the middle of their
> set.
> Featuring five unlockable new venues, the game lets players personalize
> their experience by choosing the color of their axe of choice, selecting
> to play as one of six characters -- two of which are all new and
> exclusive to Guitar Hero: On Tour - and outfitting their guitarist in
> numerous styles.
> Guitar Hero: On Tour is being developed by Vicarious Visions for the
> Nintendo DS. The game is rated "E 10+" (Everyone 10 and older) by the
> ESRB and is scheduled for release this summer. For more information,
> visit www.guitarheroontour.com .
> About Activision, Inc.
> Headquartered in Santa Monica, California, Activision, Inc. is a leading
> worldwide developer, publisher and distributor of interactive
> entertainment and leisure products. Founded in 1979, Activision posted
> net revenues of $1.5 billion for the fiscal year ended March 31, 2007.
> Activision maintains operations in the U.S., Canada, the United Kingdom,
> France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands,
> Australia, Japan and South Korea. More information about Activision and
> its products can be found on the company's World Wide Web site, which is
> located at www.activision.com .

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March 19, 2008

Metal Gear Solid Mobile Now Available Exclusively to Verizon Wireless Customers

Popular Video Game Franchise Hits Verizon Wireless Phones With
> 3D Graphics and Original Game Play
> BASKING RIDGE, N.J., and EL SEGUNDO, Calif. - Verizon Wireless, the leading
> wireless
> company with the nation's most reliable wireless voice and data network, and
> Konami
> Digital Entertainment, Inc., a leading developer, publisher and manufacturer
> of
> electronic entertainment properties, today announced Metal Gear Solid Mobile
> is
> available for purchase exclusively through Verizon Wireless.
> Metal Gear Solid Mobile is an award-winning game, having recently received
> the Grand
> Prix and Operator's Choice awards at the 2008 International Mobile Gaming
> Awards.
> Metal Gear Solid Mobile features never-before-seen dramatic 3D art displays
> and
> camera work that greatly surpass the current standard of mobile games and
> allows
> players to shift the viewpoint from first to third person and to control a
> variety
> of weapons. The game also takes advantage of the camera functionality - for
> example,
> Verizon Wireless customers can use their camera phones to capture images and
> the
> game will incorporate the image colors into the players' camouflage system.
> Designed by the same team behind the Metal Gear Solid console games, Kojima
> Productions,
> and developed in conjunction with Ideaworks3D and utilizing its Airplay(TM)
> 3.5
> SDK, Metal Gear Solid Mobile is an original game designed specifically for
> the mobile
> platform. Players face the same extreme tension of solitary infiltration
> that fans
> of the classic tactical espionage action game have come to expect from the
> Metal
> Gear Solid series, previously released to the PlayStation and
> PlayStation2.
> Verizon Wireless customers can purchase Metal Gear Solid Mobile in the Get
> Fun &
> Games shopping aisle in the Get It Now virtual store. The game is available
> for
> $4.99 monthly access or $10.99 for unlimited use purchase. Verizon Wireless
> customers
> can get Metal Gear Solid Mobile on more than 20 popular Get It Now-capable
> phones,
> including the Voyager(TM) by LG and the LG VX8700. Download charges for Get
> It
> Now applications vary and airtime or megabyte charges may apply when
> browsing, downloading
> and using certain applications. Customers need a Get It Now-enabled handset
> and
> Verizon Wireless digital service to access the Get It Now virtual store.
> For more information on Verizon Wireless products and services, customers can
> visit
> a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit
> www.verizonwireless.com.
> For more information about Metal Gear Solid Mobile, please visit
> www.konamimobile.com

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March 14, 2008

Lord of the Rings Online Retail Expansion Announced!

*THE LORD OF THE RINGS ONLINE^(TM): Mines of moria^(TM) unveiled at
connect 08


*/Volume II of the 2007 PC Game of the Year Expected to Arrive at Retail
This Fall/*

*BIRMINGHAM**, UK -- March 14, 2008* - Turbine, Inc. and Codemasters
Online today unveiled Volume II of *The Lord of the Rings Online^(TM),*
the first retail expansion for the award-winning massively multiplayer
online roleplaying game (MMORPG)*. *Announced in Birmingham, the
childhood home of J.R.R. Tolkien, *The Lord of the Rings Online^(TM):*
*Mines of Moria^(TM) *will expand the online world of Middle-earth to
let players explore the ancient underground cities of the dwarves,
battle epic characters in the depths, face off with the Watcher, be a
part of the fateful release of Durin's Bane and more! *The Lord of the
Rings Online* expects to open Volume II of its epic story in the fall of
2008 with an increased level cap, two new classes and the introduction
of a unique item advancement system.

"The* Mines of Moria *is one of the most epic settings in all of fantasy
fiction," said Jim Crowley, president and CEO of Turbine, Inc. "No one
delivers more quality content than Turbine and with our journey into
Moria, we will raise the bar even higher. We are adding vast amounts of
content, debuting massive new environments and unveiling numerous unique
feature sets, like item advancement, which will create entirely new
dimensions of compelling game play and social interaction which are
unique to *The Lord of the Rings Online* experience."


*Speak Friend, and Enter* -- Moria, called Khazad-dm by the dwarves,
was their capital and the grandest of cities. This enormous underground
cavern in north-western Middle-earth, comprises an immense network of
tunnels, chambers, mines and huge halls that run beneath and ultimately
through the Misty Mountains. For the first time, players of *The Lord of
the Rings Online* will enter this ancient city which has served as the
foundation for the modern-day dungeon-crawling adventures to battle the
hordes of goblins and the Nameless of the Deep and journey through
hundreds of new quests within six new kinds of stunning environments.

*The Epic Continues!* *--- *The *Mines of Moria* represents the
beginning of Volume II of *The Lord of the Rings Online*. Players can
experience six new books as part of this update and participate in the
release of Durin's Bane, battle the Watcher, aid Galadriel and more!

*Increased Level Cap **--- *Players will be able advance their
characters up to level 60, gaining access to new traits, virtues, skills
and class quests. The crafting system will also expand, giving players
the ability to craft even more powerful items.

*Discover Two New Classes --- *The Rune-keeper and the Warden, the
first new classes to be introduced since the launch of the game, allow
players to build exciting and powerful new characters in *The Lord of
the Rings Online* in diverse new ways.

*Forge Legendary Items* -- The *Mines of Moria *will introduce
Turbine's new item advancement system to *The Lord of the Rings Online*.
Players will be able to forge weapons and class-related equipment and
evolve them to build a legacy the likes of Bilbo's /Sting/ and
Gandalf's/ Glamdring/. These legendary weapons will level-up along with
the player, allowing customization by advancing the item's virtues,
adding runic legacies, modifying its titles and forming fables.

To celebrate this exciting news, Turbine and Codemasters also announced
today that they will kick off a major promotion that invites everyone to
unlock the *Mines of Moria* by visiting
. Visitors can learn more about
*Mines of Moria* and play special mini-games that will be periodically
released over the coming months. Certain players who participate can
complete special deeds through game play and other means to unlock
exclusive previews, assets and special in-game items that may help them
when they delve into Mines of Moria this fall. The Unlock the Mines of
Moria promotion is scheduled to begin at the end of this month.

*The Lord of the Rings Online* is an award-winning MMORPG that delivers
an interactive experience brimming with life and filled with the
familiar people, places and monsters from the most beloved fantasy
adventure of all time. From the picturesque surroundings of the Shire to
Moria, the great underground realm, players will experience the world of
Middle-earth as never before. *The Lord of the Rings Online* is
available for purchase at major retailers across North America and
Europe. For more information or to download a free trial, visit
www.lotro.com or www.lotro-europe.com

*_About Turbine
_*Turbine, Inc. is the premier creator and operator of massive,
persistent online worlds that foster powerful social gaming communities.
Turbine has grown to become one of the largest privately-held online
gaming studios in North America. Turbine has created some of the world's
most popular and award-winning online games, including The Lord of the
Rings Online^(TM): Shadows of Angmar^(TM), Dungeons & Dragons Online
and Asheron's Call. For more information on Turbine, its products and
services please visit www.turbine.com .*_


*_About Codemasters
_*Codemasters is a leading developer and publisher of best-selling
interactive entertainment products for a global audience on current and
future gaming platforms and channels. Established in 1986, the company's
dominant brands include Colin McRae Rally, TOCA Race Driver, LMA
Manager, Brian Lara Cricket and Operation Flashpoint. The company is
headquartered in Southam, Warwickshire UK and maintains operations in
the US, Germany, France, Spain, and Benelux. More information about the
company and its products is available online at www.codemasters.com


*_About Tolkien Enterprises
_*The Saul Zaentz Company d/b/a Tolkien Enterprises is the holder of
worldwide motion picture, legitimate stage, merchandising, and other
rights in J.R.R. Tolkien's literary works /The Lord of the Rings/ and
/The Hobbit/. Tolkien Enterprises has been producing and licensing
films, stage productions and merchandise based on Tolkien's works for
almost 30 years. Its headquarters are in Berkeley, California, and its
website may be found at www.tolkien-ent.com

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Mastiff and Renegade Kid Unveil "Project M"

/Moon /**Announced for Nintendo DS*

*SAN FRANCISCO**, Calif.** **-** March 14, 2008 -* Mastiff, a worldwide
publisher of videogames and Renegade Kid, developer of innovative
interactive software, today announced the title codenamed "Project M"
has been officially named */Moon/* after the cold and barren hunk of
rock orbiting earth.

Developed by Renegade Kid, */Moon/* is a sci-fi, action-adventure title
for Nintendo DS. */Moon/* places gamers on the cold lunar surface in
the year 2058. Researchers are shocked to find a sealed, alien hatch
during construction of a new lunar base, but it's a shock that soon
pales in comparison to what they find beyond the hatch.

"*/Moon/* is dark, twisted, heart pounding, frequently violent and
always disturbing. Pretty much what you'd expect when you take madmen
like Renegade Kid, jack their technology up to the next level, and turn
them loose," said Bill Swartz, Head Woof of Mastiff.

"*/Moon/* demonstrates the impressive power of NIntendo DS, while
appealing to a crowd that's looking for a first-person action-adventure
title that delivers a menacing story and really puts your gaming skills
to the test," said Jools Watsham, Owner and Creative Director at
Renegade Kid. "Building upon our achievements with Dementium: The Ward,
Renegade Kid is utilizing its sophisticated 3D engine, dubbed the
'Renegade Engine,' to continue pushing the limits of Nintendo DS and
focus on producing high quality content."

Posted using Meow

March 13, 2008

Jump into the Next Pokémon Adventure Early and Get a Free Guide

Two new Pokémon® adventures for Nintendo DS™ are on the way, and Nintendo
plans to reward fans for ordering early with guides to help them navigate the
games. Starting March 16, fans who place an order for either Pokémon® Mystery
Dungeon: Explorers of Time or Pokémon® Mystery Dungeon: Explorers of Darkness
will receive a free, limited-edition Pokémon Mystery Dungeon Explorers Guide*.
The guide contains an exclusive collection of tips, interviews and an original
manga by Ken Sugimori, main art director of Pokémon video games.In these two
new games, players journey through time and darkness as actual Pokémon as they
attempt to find out why they’ve been turned into a Pokémon. Their epic quest
leads them through countless, randomly generated dungeons, encountering more
than 490 Pokémon. Players also have the option to send rescue alerts to their
friends via e-mail or mobile text message when they are connected to Nintendo®
Wi-Fi Connection. These two new Dungeon games give Pokémon fans another excuse
to upgrade to Nintendo DS, which also plays all their favorite Game Boy®
Advance games in single-player mode.Pokémon games remain as popular as ever.
Last year’s release of Pokémon® Diamond Version and Pokémon® Pearl
Version for Nintendo DS sold a combined 4.33 million copies to date in the
United States alone.

Posted using Meow

March 7, 2008


/Critically Acclaimed DS Fighter Returns in Summer 2008 /

/with More Blade Wielding Action /

/ /

*SAN FRANCISCO** *(March 7, 2008) SEGA^ of America, Inc. today
announced that /BLEACH//: Dark Souls/ will be available on Nintendo
DS. /BLEACH: Dark Souls /delivers an authentic anime experience with
non-stop action and swordplay. The game features an expanded cast of
characters voiced by the actors from VIZ Medias award-winning /BLEACH
/animation, rated T for Teens. The second season of /BLEACH /the
television series began airing in the U.S. on Adult Swim on March 1.

Developed by famed Japanese developer Treasure and localized for North
America, /BLEACH: Dark Souls/ will feature a multitude of enhancements
to last years critically acclaimed /BLEACH: The Blade of Fate./ These
enhancements include multiplayer games with expanded personalization
features, brand new special Bankai moves, 30 new Spirit Cards,
power-enhancing crystals, as well as seven new gameplay modes. The
/BLEACH: Dark Souls/ storyline takes place in between seasons one and
two of the animated series and was created exclusively for the game.

The/ BLEACH: Dark Souls/ game for Nintendo DS will mark the expansion of
a dynamic cast of over 40 playable characters including Rukia, Kon and
hero Ichigo. Gamers can spend hours furiously fighting while unlocking
individual character stories, all based on an exclusive story arc
created for /BLEACH: Dark Souls/.

With an exclusive storyline, an expanded playable character roster and
spectacular new Bankai moves, /BLEACH: Dark Souls/ is set to build upon
the critical success of /BLEACH: Blade of Fate/, said Don Mesa,
Director of Marketing, SEGA of America, Inc. The /BLEACH/ franchise
continues to gain momentum with anime fans and gamers alike in North
America and SEGA is there to create a robust and exciting gaming
experience that stays true to its anime roots.

We are thrilled to once again partner with SEGA for the development of
/BLEACH: Dark Souls/ on Nintendo DS, states Linda Espinosa, Vice
President, Content Management, VIZ Media. SEGA games have enjoyed
immense success in North America, /BLEACH/ is a top seller in both Japan
and the US, and we are expecting great fan response when /BLEACH: Dark
Souls/ releases with a multitude of new and exclusive features.

/BLEACH: Dark Souls /offers enhancements to the impressive 2D action and
brilliant visuals that have become the hallmark of Treasure, the games
legendary development team. Players will face a variety of opponents as
one of 44 highly-stylized characters in intense action-packed battles
based on the animated series. For the first time ever, players will be
able to assume the role of Evil Hollows, adding a new twist for gamers
to explore. /BLEACH: Dark Souls/ utilizes a traditional 2D fighting game
format with enhanced visuals that push the graphical prowess of Nintendo
DS to new heights.

/BLEACH: Dark Souls/ continues to allow gamers to build customized
Spirit Card Decks, this time with the addition of power-enhancing Reiju
Crystals to boost their characters heath, attack strength and defense
power cards. /BLEACH: Dark Souls/ features four player multiplayer
battles via Nintendo Wi-Fi Connection and DS Download Play. Players can
battle each other at the same time or form tag teams for team play.
Finally, /BLEACH/ fans will enjoy using the newly included encyclopedia
that offers detailed explanations of the /BLEACH/ world, character info,
descriptions of their attacks and a full glossary of /BLEACH/ terms.

/BLEACH: Dark Souls/ on Nintendo DS is slated for release in summer 2008.

*About SEGA of America, Inc.:
*SEGA of America, Inc. is the American arm of Tokyo, Japan-based SEGA
Corporation, a worldwide leader in interactive entertainment both inside
and outside the home. The company develops, publishes and distributes
interactive entertainment software products for a variety of hardware
platforms including PC, wireless devices, and those manufactured by
Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of
Americas Web site is located at www.sega.com.

*About VIZ Media, LLC:*

Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one
of the most comprehensive and innovative companies in the field of manga
(graphic novel) publishing, animation and entertainment licensing of
Japanese content. Owned by three of Japans largest creators and
licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and

Shogakukan Production Co., Ltd. (ShoPro Japan), VIZ Media is a leader in
the publishing and distribution of Japanese manga for English speaking
audiences in North America and a global licensor of Japanese manga and
animation. The company offers an integrated product line including,
magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, videos,

DVDs, audio soundtracks and develops and markets animated entertainment
from initial production, television placement and distribution, to
merchandise licensing and promotions for audiences and consumers of all

Posted using Meow

March 5, 2008


///Founding Fathers of Video Games, SEGA and Nintendo, Find Winning
Formula with First-Ever Pairing of Famous Mascots/

/ /

*TOKYO** *(MARCH 5, 2008) SEGA Corporation today announced that its
history-making video game title, /Mario & Sonic at the Olympic Games,
/has sold five million copies worldwide in just over three months.
Developed by SEGA for the Wii video game system and the Nintendo DS
system, with creative input and executive milestone approvals by
Nintendos developers, the title brought together for the first time the
two most beloved icons in the entertainment industry. In the spirit of
the Olympic Games, the legendary mascots also brought friends from their
storied franchises along, including Luigi, Knuckles, Yoshi and
Tails, to compete in a variety of Olympic events.

With adored icons and fun game play, /Mario & Sonic at the Olympic
Games/ has shot to the top of the sales charts and is clearly resonating
with the growing audience of casual gamers that want an engaging and
accessible gaming experience, said Simon Jeffery, President and COO,
SEGA of America.

Published by SEGA across Europe and North America, and by Nintendo in
Japan, /Mario & Sonic at the Olympic Games /made its worldwide debut on
November 6, 2007, when the Wii version hit store shelves in the United
States. According to the NPD Group, which tracks sales data in the
United States, the game was one of the top-ten best-sellers in the
United States across all platforms in the critical holiday sales
month of December.

When /Mario & Sonic at the Olympic Games /launched in Europe just days
later, it was an immediate hit, rising rapidly to the top of sales
charts. /Mario & Sonic/ became the best-ever performing Wii game over
the seven-day period that ended on December 11, 2007. In January, /Mario
& Sonic/ was the best-selling video game in England across all formats.

The market for entertaining games that everyone can enjoy is growing
faster than any other segment in the industry, thanks in part to the
explosive popularity of Wii and Nintendo DS, continued Jeffery. A key
element of our growth strategy at SEGA is to develop and publish games
that appeal to this expanding market.

/Mario & Sonic at the Olympic Games/ is licensed through a worldwide
partnership with International Sports Multimedia (ISM), the exclusive
Interactive Entertainment Software licensee of the International Olympic
Committee (IOC).

*_ _*

*_About SEGA Corporation:_*

*_ _*

SEGA Corporation is a worldwide leader in interactive entertainment
both inside and outside the home, encompassing consumer business,
amusement machine sales and amusement center operations. The company
develops, publishes and distributes interactive entertainment software
products for a variety of hardware platforms including PC, wireless
devices, and those manufactured by Nintendo, Microsoft and Sony Computer
Entertainment Inc. SEGA Corporation's Web site is located at
http://sega.jp .

/*/_About ISM:_/*/

ISM is active in managing and developing entertainment software
applications. In addition to the exclusive rights ownership of the
Olympic Games, ISM is one of the world's leading providers of sports
fantasy games, particularly specializing in the football/soccer sector.
Visit the company's website at www.ismltd.com

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March 2, 2008

Patapon Review

Sony Computer Entertainment
Single player
"E" for Everyone
Rating: 8 out of 10.


When Sony first showed me Patapon in December, I didn't know what to make of it. Firstly, it's rhythmic, and I love rhythmic games. It's a side scroller, not a plus in my book. But it is cute, very cute. If you're not a lover of cute, then maybe you'll find the art interesting - it was designed by the popular French graphic artist, Rolito and the 2D art involves catchy abstract shapes, and colorful environments.

The principle of game play is that you have to lead the Patapons through a series of epic battles against opposing armies and gigantic monsters. You control the Patapons by pushing buttons that make drumbeats and send commands like march, attack, and defend. There are six different drumbeats that are combinations of X, O, box, and triangle. For example, circle, circle, box, circle might mean charge. You have to push the buttons in time to the background music, which is also in time to the action. If you chain a bunch of commands together, then you unlock a special mode where your attacks do more damage.


I think the whole concept is very cool. I really enjoy the music. Yet, the game becomes repetitive. I find that even though things change from level to level, they don't really change all that much. There's a whole RPG-like strategy to the game where you can find and equip over 100 weapons and items. I don't find that part to be all that exciting, but I can see that it was done to increase the complexity of the game and therefore increase replayability.


One great thing about Patapon is that to the casual observer it just looks like some kind of cartoon. No one would immediately grasp the concept that pushing the buttons makes the drum sound and that makes the warriors march and fight. I like that aspect of the game. It makes it more intriguing.

Overall, I like Patapon and I recommend it. It's a lot of fun and it's addictive. I did reach the point where I just lost interest in it though. So, my verdict is that I like it, but it isn't the greatest game ever made.


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